The Founder Led

Sales Podcast

Brothers Henry and Richard Walton have
dedicated nearly 25 years to building
and exiting companies.
Now, they focus
on helping founder-led B2B companies
grow and develop robust sales systems
that enable founders to step back from
direct involvement in sales.

Path 20
Welcome to the podcast that delves into the unique journey of founders who lead their company’s sales efforts and are now looking to step back from the day-to-day sales process. In each episode, we explore the challenges and strategies of transitioning away from being the primary driver of sales, allowing these leaders to focus on scaling and growing their businesses.
Our guests will share their experiences, plans, and insights on how to successfully hand over sales responsibilities without losing momentum or compromising customer relationships. If you’re a founder thinking about how to exit the sales role and empower your team, this podcast is your guide to making that transition smoothly and effectively.

Podcast hosts

rw

Richard Walton

Founder & CEO

Henry Walton

Partner & Growth Consultant

Podcast sponsors

os
credo
outsell

Podcast episodes

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Richard Walton

Founder & CEO

Richard Walton is a seasoned entrepreneur and global sales leader with a deep history of founding and scaling businesses in the travel industry. Over the past 25 years, he has launched and led multiple successful companies, working closely with travel brands to drive growth, expand international sales teams, and develop high-impact strategies in an ever-evolving market.

From building sales teams from the ground up to over 35+ in size to leading strategic initiatives for some of the world’s most recognized travel brands, Richard has firsthand experience in what it takes to succeed in this fast-paced industry. His expertise spans sales leadership, operational strategy, and business development, always with a focus on cost-effective and scalable solutions.

As a keynote speaker and trainer, Richard shares his insights on travel industry trends, sales innovation, and global business expansion, helping companies unlock new revenue streams and navigate the complexities of international markets.

Henry Walton

Partner & Growth Consultant

Henry is a dynamic growth consultant with over a decade of experience helping travel brands and businesses scale into new markets. Known for blending data-driven insights with creative strategies, he has a proven track record of optimizing operations, expanding global market presence, and uncovering untapped opportunities in the travel industry.

With a keen understanding of the unique challenges facing travel businesses—from customer acquisition to operational efficiency—Henry works closely with CEOs and founders to transform their vision into scalable, tangible results. Equally technical and creative, he thrives at the intersection of strategy, technology, and brand storytelling, ensuring companies stand out in a competitive and ever-changing travel landscape.